Patients play an essential role in boosting an optometry practice’s success. Did you know that, on average, nearly two-thirds of new patients come from referrals? Therefore, it’s important to inspire current patients to refer new ones to your practice. One way to inspire patient referrals is through a well-executed loyalty […]
Dental Marketing
With technology and the internet becoming more and more prevalent in everyday life, it is important for a modern dental office to have a website that is just as professional and up-to-date as their practice. Not only does a website serve as a virtual storefront for a practice, but it […]
Managing a business with multiple practice locations is a complex and challenging task. Ensuring that each location operates successfully and efficiently can be difficult, and requires careful planning and thoughtful organization. With the right approach, however, managing multiple practice locations can be a rewarding and satisfying experience. In this article, […]
Having a well-designed logo is essential for any business, but it is especially important for dental practices. Dental logos are an important part of branding and can help create a professional and memorable impression of a practice. If you are looking to design a logo for your dental practice, here […]
Dental ads are one of the most overlooked facets of marketing, and yet they can be the most rewarding. Many practices invest in digital marketing without first stopping to consider how they can make their advertising stand out from the rest. In this article, we will explore four key ways […]
Holidays are a time of fun, family, and of course, sugary treats! For dental practices, holiday season can be a golden opportunity to market their services to potential new clients as well as remind current patients about the importance of good oral hygiene. Here are some great dental promotions that […]
For small local businesses, attracting potential clients from their local area is a top priority. Dentists are no exception, and they can easily benefit from leveraging geotargeting for their local dental services. Geo-targeting is a digital marketing strategy that helps businesses to tailor their marketing efforts to a specific geographic […]
Marketing is a key aspect of a successful dental practice, and effective dental marketing campaigns can drive new business and improve patient retention. In this article, we’ll explore some case studies of successful dental marketing campaigns, highlighting the strategies and results of each one. Case Study 1: Email Marketing Campaign […]
In today’s digital world, social media is one of the most valuable tools that businesses can use to connect with their customers. Dentists can make use of various social media platforms to attract new patients and build long-term relationships with existing ones. However, coming up with new and engaging content […]
In the fast-paced and competitive world of dentistry today, showcasing your dental specialties is crucial. Highlighting your strengths not only helps attract more patients, but also gives your practice a competitive edge. Two popular dental specialties are orthodontics and implants. If you are looking to stand out in the industry, […]