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In today’s digital world, social media is one of the most valuable tools that businesses can use to connect with their customers. Dentists can make use of various social media platforms to attract new patients and build long-term relationships with existing ones. However, coming up with new and engaging content […]

As web developers, designers and advertisers, we all want to know where a user looks first, for how long, and what catches their attention. We want to make sure that the layout and design of our website or advertisement maximizes user interest, and is as effective as it can be. […]

Public Relations (PR) is an essential part of any professional business or public organization. It is important to know how to respond to crisis situations in order to avoid damage to your company or brand. When a crisis strikes, it can feel like the world is coming to an end. […]

From headline to homepage, we’ve all heard about the importance of SEO to get your website found in a sea of online content and make sure it ranks highly on search engines. But the true secret to successful digital marketing is not in keywords and optimization alone – it’s about […]

Do you have a website or e-commerce store that isn’t generating the traffic or sales that you want? It may be time to dive into the world of retargeting! Retargeting, often referred to as remarketing, is a form of digital advertising that targets users who have already visited your site […]

In the fast-paced and competitive world of dentistry today, showcasing your dental specialties is crucial. Highlighting your strengths not only helps attract more patients, but also gives your practice a competitive edge. Two popular dental specialties are orthodontics and implants. If you are looking to stand out in the industry, […]

The success of a website heavily relies on how user-friendly it is, and one of the most important aspects is the website navigation. Every good website developer knows that well-designed navigation is the key to ensuring that visitors find what they’re looking for. The role of icons in website navigation […]

In recent years, social media has become an essential platform for building a personal brand and establishing a professional identity online. With the ability to connect with people from all over the world and showcase your skills, social media offers an incredible opportunity for individuals to create a strong online […]

Creating and publishing content is a vital part of any SEO strategy. However, as your website grows, it can be easy to let older content slide without revisiting it. This can lead to a bloated website with outdated content, which can negatively impact your SEO performance. Content pruning is the […]

Attention spans are shorter than ever and the demand for easily digestible content has never been higher. As a marketer or content creator, you’ve probably heard of long-form content and its role in capturing audience attention. But what about micro-content? What is Micro-Content? Micro-content is bite-sized and succinct content meant […]